Tuesday, November 3, 2009

Tuesday, Day 2 at the PDRJ Conference

Communicate, Communicate, Communicate! How do we communicate our programs to our members? Off the top of my head: Kol Shalom monthly bulletin – print and/or electronic version; High Holiday booklets; Print Inserts and Verbal Announcements at Friday night services; Brochures (Social Action and Adult Ed); Placards on easels in the lobby; Postcards; Telephone; Face-to-face; Emails (including our weekly “This Week at Temple”); Temple’s Website … and here are some more offered by my PDRJ colleagues: Community newspapers; Electronic Signage Outside and Inside (kiosk); YouTube; Facebook; Flickr; Twitter; Texting; Webcasting Shabbat services. …. Interesting ideas for us to think about … Here’s something else to think about: Who is reading, listening to, noticing these communications? (125 of our 530 email recipients open Temple's weekly email – should I feel encouraged or discouraged about this percentage?) And how about this – on any given day, I hear from someone who feels bombarded by too much communication and from someone who claims they never knew about a recent event. Right now, as I’m typing this blog, I’m wondering: How many Temple members are reading this blog? Let me know.
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2 comments:

  1. VandyMGRNovember 3, 2009 at 4:29 PM

    I am! But then again...
    Do we know how many hits the congregation web site gets per month? Google analytics can tell you. There may be many who check in via the website, looking for specific info, like time of svcs, adult educ sessions, etc.

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  2. jRpNovember 4, 2009 at 5:46 AM

    I am, too! I am so glad that you enjoy the conference, Nancy! It is so great to read about your experiences, thank you for sharing with us.

    G knows the Temple website stats, I think it is a few thousand hits monthly. He also can get separate stats for the different parts and as far as we know the calendar is the most popular, generally speaking.

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